Wacom asked me if I would like to create some art for a couple of upcoming campaigns. Very simple and straight-forward brief. The theme was futurism and transportation. They wanted a positive touch to it, something that would sparkle your imagination.
We decided that I would do two images, with totally different subjects and palettes. This was the first image. As usual the time frame was very tight, 1 week to start with. I think I pulled around 80hours that week, with scorching summer heat outside. The structure is a 3D modell, created in Maya. I wanted it to feel light, intelligent and a little bit mysterious.
The environment is painted using matte-painting techniques.
After a couple of revisions and color alterations we ended up with the renderings to your left.
The great guys at Wacom approach me about doing promotion illustrations for their upcoming launch of the Cintiq Companion. Awesome opportunity and great artistic freedom.
I try to tell stories with my design, or at least give a glimpse of what goes on in my creative upper room. It ´s a challenge, but fun and extremly rewarding. To give birth to an idea and succeed in communicating to others what I am thinking is not easy, but very exciting. It is the charm of creativety. It is a living process that needs both space and freedom.
To communicate my clients' visions, to make you understand and appreciate the original idea is a wonderful challenge. I always try to find an expression and a language that creates a whole but leave enough room for your imagination to take over and continue the creative experiment. Colours, surfaces, lines and details come together in an attempt to impact you with my passion.
Self-initiated and self-funded.
ersonal project & concept art exercise. Tons of fun. Ended up being published in FUEL Magazine (AUS).
Late 2012 we arranged a workshop for the design department at Scania, Södertälje, Sweden. I spent two days showing new workflows and concept art inspired techniques to both come up with new designs and visualize them in a powerful way.
The workshop started with speed paint techniques and custom brushes, and went on to 3D rendering and advanced paint over methods.
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